A start-to-finish consulting simulation across 15 episodes. One running use case. From understanding the business to delivering the final solution — exactly how real consulting works.
Every other webinar series teaches tools in isolation — "here's how to use Power BI," "here's how to build an LLM app." IntelliBridge's consulting series is structured as a single end-to-end consulting engagement that unfolds over 15 episodes.
Learners don't just watch — they role-play as the consultant. They receive a client brief, run discovery calls, procure and clean data, build solutions, and present to stakeholders. By the end, they have a complete consulting case study in their portfolio — not a certificate, but proof they can do the job.
The series follows the real consulting lifecycle used by firms like Deloitte, EY, and McKinsey — adapted for solo/freelance consultants working with Indian SMEs and startups.
GlowKart is a fictional Indian D2C beauty brand doing ₹8Cr ARR. They sell via Shopify + Amazon India + their own app. They've raised Series A and their investors want data-driven growth — but the founder has no analytics team. They've hired you as their first Data & AI consultant.
Across 15 episodes, you'll take GlowKart from zero data maturity to a fully operational analytics + AI stack — dashboards, customer segmentation, demand forecasting, AI chatbot, and executive reporting. The datasets, Slack messages, emails, and stakeholder profiles are all pre-built for realistic simulation.
Each phase mirrors a stage of a real consulting project — the exact sequence a working consultant follows.
Set the stage: what does a Data & AI consultant actually do? How is it different from being a Data Scientist employee? Then simulate your very first "discovery call" with GlowKart's founder — learning to ask the right questions, not jump to solutions.
Before you propose any solution, you need to understand how GlowKart makes money. Dive into D2C unit economics, key metrics (CAC, LTV, AOV, repeat rate), and assess their current data maturity level using a structured framework.
Now you convert your discovery into a formal proposal. Learn how to write a Statement of Work (SOW), structure milestones, estimate effort in hours, and price the engagement — with specific guidance on Indian freelance/consulting rates.
Your first week at GlowKart. You're given access to their Shopify admin, Google Analytics, a bunch of Google Sheets, and "some data in an Excel file Rahul maintains." This is reality — and your job is to audit what's usable, what's garbage, and what's missing entirely.
Now that you know what data exists, you need to extract it, centralize it, and build a lightweight pipeline that the client can maintain after you leave. This is where consulting differs from being an employee — you build for handoff, not for yourself.
GlowKart's data is now centralized — but it's still messy. Duplicate orders, inconsistent product names, missing customer emails, timezone mismatches between Shopify and GA4. Clean it, transform it, and build the single source of truth the whole company will use.
The fastest way to prove value as a consultant is a dashboard the founder checks every morning. Build GlowKart's executive dashboard — revenue, orders, CAC, LTV, top products — with drill-downs for the marketing and ops teams.
GlowKart's marketing head asks: "Who are our best customers? Who should we target for repeat purchases? Who's about to churn?" This is where you go beyond dashboards and deliver analytical insights that directly influence marketing spend.
GlowKart's ops lead is drowning — overstocking slow SKUs, running out of bestsellers. Build a demand forecasting model and an inventory alert system that saves the company real money. This is the kind of project that gets you referrals.
The "Phase 3" deliverable — build an AI-powered customer support chatbot (WhatsApp-ready) and a simple product recommendation engine. This is the highest-value, most impressive deliverable in the engagement and the centerpiece of your consulting portfolio.
You've built dashboards, models, and an AI chatbot. Now you need to present all of it to GlowKart's founder and their investors in a 30-minute session. This episode teaches the art of consulting storytelling — the "so what" that makes clients pay for the next engagement.
A great consultant builds solutions the client can maintain without them. This episode covers how to document everything, train the client's internal team, and hand off cleanly — while positioning yourself for a retainer or the next phase.
The engagement is done. Now close it properly — send the final invoice, collect a testimonial, write a case study for your portfolio, and request referrals. This "last mile" is what separates consultants who get one client from those who build a practice.
GlowKart is one client. You need a pipeline. This episode covers personal branding, portfolio websites, LinkedIn positioning, Upwork/Toptal strategy, cold outreach, and how to sell to Indian SMEs and startups who don't even know they need a data consultant.
The final episode. You've landed clients and delivered results. Now think bigger: productizing your services, building a small team, creating recurring revenue, and eventually building a micro-agency. Featuring a guest — an Indian AI consultant who's made this journey.
| Ep | Title | Phase | Key Deliverable | Duration |
|---|---|---|---|---|
| 01 | First Client Call & AI Consulting Landscape | Discovery | Discovery Notes Template | 90 min |
| 02 | Business Understanding: Metrics & Data Maturity | Discovery | Data Maturity Scorecard | 90 min |
| 03 | Writing the Proposal: SOW, Pricing & Plan | Discovery | Complete SOW + Pricing Sheet | 90 min |
| 04 | Data Audit: What Exists, What's Missing | Data | Data Audit Report + Catalog | 90 min |
| 05 | Data Extraction & Pipeline Design | Data | ETL Script + Pipeline Runbook | 120 min |
| 06 | Data Cleaning & Single Source of Truth | Data | Clean Schema + Data Dictionary | 120 min |
| 07 | Executive Dashboard: The First "Wow" Moment | Build | Working Dashboard + Spec Doc | 120 min |
| 08 | Customer Segmentation & Cohort Analysis | Build | Segments + Churn Model + Brief | 120 min |
| 09 | Demand Forecasting & Inventory Intelligence | Build | Forecast Model + Alert App | 120 min |
| 10 | AI Chatbot & Recommendation Engine | Build | Working Chatbot + Cost Analysis | 150 min |
| 11 | Consulting Presentation: Storytelling with Data | Delivery | 15-Slide Deck + Exec Summary | 120 min |
| 12 | Handoff, Documentation & Knowledge Transfer | Delivery | Handoff Docs + Phase 2 Proposal | 90 min |
| 13 | Closing: Invoicing, Testimonials & Case Studies | Delivery | Invoice + Case Study + Templates | 90 min |
| 14 | Building Your Brand & Finding Clients | Scale | LinkedIn + Outreach + Upwork Profile | 120 min |
| 15 | Solo Consultant → Micro-Agency | Scale | Service Menu + Retainer Template | 150 min |
A complete consulting case study (GlowKart) in their portfolio with working code, dashboards, ML models, an AI chatbot, a consulting deck, and all business templates (SOW, invoices, proposals). Plus the skills and confidence to go find their first real client.